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Third Party Trackers

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Third Party Trackers

Third Party Impression Trackers

1×1 third party impression trackers can be added to creatives in Pontiac on upload or in the edit screen. Under the ‘Tracker’ tab in the creative window, click ‘add new tracker’ and enter the third party tracking URL.

See Macros for supported macros that can be used to pass additional information when the tracker fires.

Third Party Click Trackers

Click trackers should be configured in your ad server as the click URL for the creative. See Macros for supported macros that can be used to pass additional information when the tracker fires.

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