Device type targeting can be applied at either the campaign or the line item level, but is not required on either. If the device type targets are all unchecked, the campaign or line can serve impressions on any device type. The following are the device type options:

• Computer/Desktop
• Connected TV
• Mobile Phone
• Tablet
• Connected Device
• Set Top Box

Keep in mind that many of the available deals on the platform may include all device types, in the ‘Inventory’ tab of the platform you can find more information on all of the available deals including the % of requests for each device type. If a deal includes all OTT inventory and you would like to run strictly CTV, you can apply device type targeting to only Smart TVs & set top boxes.