Negotiated Deal Onboarding Tool

A tool that allows users to import deals they have negotiated directly with publishers or SSPs. Using the deal id provided by the exchange/pub, the deal can be onboarded to a Pontiac account for targeting, and the user can customize the deal name and other deal info that will be displayed in the deals table.

Campaign Daily Budget Cap

A field in the campaign set up to cap daily spend in dollars or impressions for the whole campaign. Regardless of pacing, line budgets etc, when the daily campaign cap is hit, the lines under the campaign will stop bidding.

If the pacing time zone is set at the campaign level, the timeframe for the daily cap will be defined in the time zone configured on the campaign. If the pacing time zone is set at the line item level, the seat time zone will be used.

Log Level Schema: Added Fields

Fields added to the CTV log level report schema:

• site page
• footTrafficFee
• dataComm
• artFee
• contextualFee
• dcmHostingFee
• ccFee
• chaliceFee

Custom Reporting: Added Fields

New fields added to the standard custom report to break out each fee where applicable:

• ART Fees
• Data Costs
• Hosting Fees
• Credit Card Fees
• Foot Traffic Fees
• Contextual AI Fees
• Chalice Fees

Total Cost CPM Metric

Total Cost CPM was added as a selectable metric to the campaign & line tables in the advertiser, advertiser details and campaign details screens.

Foot Traffic Locations: Templates & Clones

If foot traffic locations are included on a line or campaign when it is saved as a template, the associated locations will be saved to the template. When future lines or campaigns are built from the template tiles, the foot traffic locations will be included. Foot traffic locations will also now be copied on clones.